There are plenty of “coaches” out there.
Coaching has become a commodity. Everyone has one (or four) and a lot of people consider themselves to be one (hi, that’s us—we’re coaches). “Coaching” has become this catch-all word for a range of skills and approaches.
“Coach” is a title that can describe a therapist or an athlete, and every role in between.
Looking for kudos and compliments?
We're not for you.Want to talk about your feelings, a lot?
We're not for you.Have it all figured out, but want a coach because “everyone has a coach?”
We're (definitely) not for you.
"SNP is truly a trusted advisor. They take the time to listen, bring creative perspectives to our global team, and always deliver with excellence."
GVP, Field Transformation & Readiness, SAP
Our coaching spans all levels—from IC to C-Suite. Whatever the level, we’ll match the coachee with the SNP coach that makes the most sense. Our coaching covers, but is not limited to, the “3 C’s.”
"One-on-one SNP coaching has been one of the pillars of The APM (Associate Program Manager) program from its early days to the present. Current APMs often cite their SNP Coaches as instrumental to their growth and development on their paths to becoming the current and future leaders of Silicon Valley."
Former APM Program Manager and PM Staff Lead at Google
We have coaches around the world. Our home base is San Francisco. Our homes are in Mountain View. Morocco. NYC. Tokyo. London. Los Angeles. And places in between. The geographic diversity brings a diversity of industries, experiences, languages, and culture.
Coaches come to SNP with experience. They’ve led people, teams, functions (some have led companies). Some run a parallel coaching practice that focuses on their speciality. We respect coaching certifications; we don’t ask for them. Regardless of background, coaches join SNP and go through our full onboarding process: values (accountability, service, curiosity), skills, and connections. Then: they coach…their SNP colleagues. That’s right. Before they are eligible to coach you, they spend time coaching SNPers, internally. Quality is our legacy, and the intensity of our coaching onboarding is a testament to that.
You’ll often have two SNP team members involved in your coaching experience: one who will set up, coordinate, and manage your coaching package. The second—most importantly: your coach. And we don’t have an algorithm to match you with the right coach. We go—as they say—old school. We’ll get to know you, in your own voice, and then introduce you to the right SNP coach from our elite coaching community.
After the introduction, your first, 30-minute introductory session is on us. Get to know your coach. Share more about yourself, and maybe even coordinate calendars to get your sessions scheduled. Then: you get to work.
Scope out your coaching program with an SNP team member.
Share your goals and objectives via a 30-minute intake interview. We are journalists, we want to know about you!
Get set up with the right coach that suits your goals and desired outcomes.
Schedule your introductory, 30-minute, get-to-know-you session with your coach, and start to plot out your coaching experience.
Schedule sessions and meet with your coach at a time and cadence that works best for you.
Steps 1-4 can happen within one week, or one month. It’s based on your schedule, your priorities, and when you want to get to work.
Want to extend your coaching engagement, add sessions, or even consider switching to a new coach? We’re here, and we’ll make it happen.
Tap your inner Braveheart.
Discover your unique voice and captivate your audience with SNP speaker coaching. Our coaches work with you to achieve your specific goals. Whether you want to refine your executive presence, deliver compelling presentations, or motivate your audience to action (minus the horses and rolling Scottish Highlands and whatnot).
Remember when you thought it was a fad?
You know ‘em, you love ‘em, and we’re experts at producing ‘em—from pre-interviewing guests to writing scripts to sound design and social collateral. Tell a story with a narrative approach or make it interview-based to share insights from customers, learn from industry analysts, and keep teams up to speed on the latest and greatest.
Conferences are a lot. It’s ok to admit you need help.
It’s conference season, and you know what that means. There’s only about a million different things to do and minutia to plan. Let us help. We’ll work hand-in-hand with your teams to solidify schedules, timing, content, and tech to make every part of the program seamless.
Read all about it!
Sales wins, company updates, events, interviews, and all the quirky things that make your company what it is. Build your culture internally or keep in touch with customers. (Get a little funky with it using customized HTML emails that can really blow the lid off the box. Trust us, your audience will notice.)
Let’s get a little abstract.
Your brand’s identity goes beyond products and services. A brand anthem captures the essence of your brand, telling its story, embodying its values, and evoking emotion. These videos resonate with your audience on a deeper level, inspiring loyalty and driving engagement.
We’re all people and we’re all working together. So stuff happens. Maybe the stakes are high and so the tensions are even higher. Maybe it’s just a typical case of seeing things differently. Or maybe it’s personal. No matter what it is, leaders need to learn how to address conflict—gracefully and effectively.
Own it. Choose to be accountable. Be intentionally proactive. Admit mistakes and be solution-oriented. But accountability can’t just be an afterthought. We also need to learn how to spot unaccountability and design our days in such a way that accountability is actually built in.
We’ve worked with founders for over 30 years. (Before being a founder was cool.) And throughout all those years, we’ve seen first-hand how founders navigate uncertainty, adapt to changing markets, and inspire their teams. Then we realized that those skills can help anyone—both established and emerging leaders. Learn what it takes to think like a leader, build a team, develop a bias to action, and be relentless.